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The Correlation Technology Edge
Updated: March 2014

A Group for the Correlation Technology Community has been established on LinkedIn. Correlation Technology has revolutionized the way complex business challenges are addressed. Discover Correlation Technology and how it can be applied to complex business problems - and why it can be a more appropriate fit than semantic, Bayesian, or brute force computation-based solutions. Correlation Technology is not a microwave oven. It is not easy to understand. This technical group will host dedicated discussions about Correlation Technology and its application to a broad spectrum of industry challenges. Expect information, education, research and business opportunities built on Correlation Technology. Challenge our technical experts on what we know to be the disruptive enterprise-level solution of the future. Please join The Correlation Technology Edge on LinkedIn!

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Building a Correlation Technology Platform Application

The task of building representative practical utilizations challenges every innovative technology, but even more challenging is the task of imparting to other technologists and entrepreneurs how they might apply a new technology to their own product vision and implementation. This document explains how simple that step can be for most new uses of the Correlation Technology Platform.

A Correlation Technology Perspective on Applied Analytics

The Correlation Technology Platform performs several unique functions - Correlation itself being the most prominent. However, Applied Analytics plays a big role in any Correlation Technology-powered software solution as the primary action in the "Refinement" phase or component of the software. This document discusses how even the most intelligent and most skilled practitioners of Applied Analytics can act on faulty assumptions about insights and data, and how Correlation Technology-based solutions combat the effects of unsuspected cognitive bias when using Applied Analytics to find actionable insights in Big Data.

Comparison of Semantic Solutions to Correlation Technology Solutions

When enterprise or government face difficult, critical problems - intractable problems that simply must be dealt with - the solutions that are constructed in response to these problems are often non-optimal. Correlation Technology solutions can succeed where Massive Semantic Infrastructure, Subjective Statistical, or Brute Force solutions fail. This essay compares Massive Semantic Infrastructure solutions to Correlation Technology solutions.

The Risk Industry Initiative
Updated: March 2014


Make Sence, Inc. and Make Sence Florida, Inc. have prepared a Business Plan for a new company to commercialize Correlation Technology opportunities in the Risk Industry. The Business Plan includes our official company position on the ERM v GRC debate, a complete assessment of the challenges facing the risk management industry, and analyses of existing software solutions and the competitive landscape. The business case for a new and more appropriate software solution powered by Correlation Technology is definitively made. Also, a path into target markets and a roadmap for sustained growth is clearly outlined. All conclusions are supported by our proprietary and in-depth research.

Distribution is Limited. Qualified parties, please contact Carl Wimmer at (702) 767-7001


Over the past several months, Make Sence, Inc. has engaged in a comprehensive evaluation of enterprise risk. Our research has unveiled an important caveat: the current understanding of enterprise risk is seriously flawed. Unsound organizational alignment of GRC and ERM within the enterprise has been found to be a primary cause for many spectacular, public, billion-dollar failures resulting from poor risk management. Starting with a brief introduction, Make Sence, Inc. has published a set of in-depth reports covering the current state of enterprise risk management, the functions and consequences of current GRC and ERM implementations, and also, the major players and products including a complete SWOT analysis. In an upcoming report, Correlation Concepts will describe radical innovations possible only through Correlation Technology. Finally, Make Sence, Inc. has proposed a new ontology of risk which will assist all stakeholders in the enterprise risk field to better comprehend the universe of risk in which all enterprises operate.

ERM vs GRC: An Introduction

Enterprise risk management (ERM) and governance-risk-compliance (GRC) are fledgling industry categories, having only been recognized for approximately ten years. As such, there are many conflicting views even within industry circles on the scope of ERM v GRC practices. Further, ERM and GRC processes and software may be incorporated as methodologies or modules into related domains such as business intelligence (BI) and enterprise resource planning (ERP). Make Sence Florida, Inc. recognizes a clear distinction between ERM and GRC.


RISK: State-of-the-Art: Specific Industry Challenges

A wide range of issues are faced by diverse enterprises when implementing and utilizing enterprise risk management (ERM) practices or ERM software solutions. The presence of even one of these issues can defeat the most painstakingly implemented ERM initiative. These problems will obstruct business functions, increase useless make-work, and restrict the flow of legitimate risk intelligence throughout an enterprise. The parade of high profile ERM failures provides ample evidence that serious and costly defects exist in critical ERM processes.


A New Ontology for Risk

Make Sence Florida, Inc. (MSF) anticipates a significant contribution of Correlation Technology to the Risk Management domain. After an extensive and careful review of the risk management industry and its qualifying forums, websites, blogs, webinars, podcasts and conferences, MSFI has prepared a new ontology which provides a complete enterprise risk structure under which all enterprise risk can be identified, discovered and mapped out from beginning to end. Utilizing the ontology, correctly-identified specific risks can be mapped into risk sequences allowing enterprises to more accurately formulate mitigation strategies to transfer, absorb, reduce or eliminate risks.


Enterprise Risk Services and Products - Industry Overview

To appreciate the potential contribution of Correlation Technology in the Risk Management domain, familiarity with the current landscape of particpants, products, and services is necessary. This assessment of risk industry participants in depth looks at the services and software products offered to Enterprise Risk managers as they seek to implement intelligent ERM and GRC for their organizations. Many of the costly and labor-intensive software products and services now available reflect the general business community's conflicting views on ERM versus GRC. Further, where expertise in the actual disciplines of Risk is not made available, achieving the genuine benefits of implementing even the best such products can become very problematic. Finally, true Risk Identification, Risk Assessment, Risk Event Mitigation and Risk Management functions are implemented almost universally without strong qualitative analysis techniques or provide results distorted by coercion of qualitative data into inappropriate quantitative models.



The Correlation Technology PlatformTM and Correlation TechnologyTM software as a service is designed for knowledge discovery by means of iterative chaining of information fragments into answers using two powerful, patented Knowledge CorrelationTM processes:
Connect the DotsTM

A search engine for obtaining, correlating and processing data based on user queries on a global computer network, Connect the Dots finds all relationships within the data from a specified "origin" term, phrase, concept, or entity to a specified "destination" term, phrase, concept or entity.

Free AssociationTM

Takes only an "origin" term, phrase, concept, or entity and constructs every connection from that "origin" to any "destination" term, phrase, concept, or entity that can be reached using the "corpus" data.

Knowledge FragmentsTM

Allows you to collect and compile information into computer databases to be used as information objects for vertical market projects.

Download the Latest Information

Updated March 2014


For the greatest possible comprehension, we recommend that you read these documents in the following sequence:

A Very Brief Introduction to Correlation Technology

Correlation Technology is not a microwave oven. It is very complicated. It is difficult to understand. This basic overview explains how humans use natural correlation all the time, and how Make Sence, Inc. has harnessed this power to create a new class of dynamic business solutions.

Demonstration Slides

This is an under-the-hood look at the Correlation Technology Platform in action. All of Wikipedia's 3.5 million articles have been converted to "Knowledge Fragments." Frame-by-frame, with in-depth notations, Correlation Technology is used in this actual online demonstration to reveal how connections from "population density" to "terrorism" are discovered and presented.

The Business of Correlation Technology [UPDATED March, 2013]

The NAICS has identified almost 1,200 vertical markets active in the United States and Canada. Make Sence, Inc. estimates that at least 200 of these vertical markets provide opportunities for profitable Correlation Technology solutions. This describes vertical market discovery and validation, and lists the types of business relationships we expect to forge with candidate companies as licensees, partners and spin-offs.

Using Correlation Technology to Gain Competitive Edge

Correlation Technology can offer a powerful, completely new and unique solution to bring your enterprise to the forefront of your industry and deliver a unique value proposition to your customers. Competitive advantage is gained by development of distinctive capabilities such as intellectual property rights, exclusive licenses, partnerships, differentiation, and enhanced business processes.

Business Process Enhancement Through Correlation Technology

Enterprises are constantly in search of new ways to improve effectiveness, efficiency, internal control and compliance by utilizing software systems to manage business processes. This document identifies and de-constructs mission-critical processes of enterprise management, operational and support practices and describes how Correlation Technology can provide a new and unique solution.

Correlation Technology Business Solutions: Market Research [UPDATED March, 2013]

This is a no-nonsense business-to-business document containing an in-depth analysis of the market research industry, its competitive landscape, major players, and complete SWOT analysis. Specific problems currently facing the industry are identified, and the disruptive impact of Correlation Technology when used to provide new dynamic solutions to traditional market research challenges. Update: This document and accompanying SWOT analysis has been updated to reflect changes to the competitive landscape in the industry created by the acquisition of Synovate by IPSOS in 2011.

Correlation Technology Business Solutions: Recruitment [UPDATED April, 2013]
Make Sence, Inc. and Make Sence Florida, Inc. have prepared a Business Plan for a new company to commercialize Correlation Technology opportunities in the Recruitment Industry. The Business Plan analyzes the most valuable knowledge on recruitment industry and enterprise revenue drivers, examines challenges faced by the industry and enterprises alike, and provides evaluation of existing recruitment software solutions in a competitive landscape. The business case for a new and more appropriate software solution powered by Correlation Technology is definitively made. Also, preferred markets are identified and analyzed, and product and service expansions exhibit the potential for sustained growth. All conclusions are supported by our proprietary and in-depth research.

Distribution is Limited. Qualified parties, please contact Carl Wimmer at (702) 767-7001

This dossier highlights the role Correlation Technology will play as a game-changer in the recruitment industry. Take an in-depth look, complete with SWOT analysis, into the present state of the recruitment industry in the United States, the issues inhibiting industry growth, and how current industry software attempts to resolve these issues. Update: This update to our Recruitment Dossier covers the recent changes in the vertical market sector, such as the LinkedIn IPO, Monster’s 6Sense technology and Facebook’s BeKnown application, and resulting effects on the competitive landscape and major players. Includes an expansion on the universe.jobs website and a new section on online pre-employment game testing.

Correlation Technology Business Solutions: Automated News Analysis [UPDATED April, 2013]

Two new, never-seen-before automated services powered by Correlation Technology are examined in this dossier. Discover how the automated local impact discovery service enables news media providers to automatically identify where an international, national or regional news event has significant impact in their specific local media markets. In addition, advertisers, law enforcement, political entities and companies will quickly realize the local impact discovery service to be a powerful tool for use in their own domains. The automated news analysis service delivers expert prediction and commentary on news events directly to Teleprompters, allowing any reporter or anchorperson to speak with the authority of a field expert.

Correlation Technology: Current Initiatives

A number of uses for Correlation Technology have already been identified. This document lists those uses already being pursued by Make Sence, Inc. with interested parties around the world. We also identify general areas of expertise which we know represent rich opportunities for Correlation Technology solutions.

For Investors, CEOs, and Entrepreneurs

For information on Correlation Technology commercialization opportunities including Domain Startups, Partnerships, Proof-of-Concept (Pilot) Projects, Direct Licensing, or Value Added Reseller Agreements, please contact:

Carl Wimmer (702) 767-7001


Make Sence, Inc. and Make Sence Florida, Inc. have prepared a Business Plan for a new company to commercialize Correlation Technology opportunities in the Risk Industry. The Business Plan includes our official company position on the ERM v GRC debate, a complete assessment of the challenges facing the risk management industry, and analyses of existing software solutions and the competitive landscape. The business case for a new and more appropriate software solution powered by Correlation Technology is definitively made. Also, a path into target markets and a roadmap for sustained growth is clearly outlined. All conclusions are supported by our proprietary and in-depth research.

Distribution is Limited. Qualified parties, please contact Carl Wimmer at (702) 767-7001


Make Sence, Inc. and Make Sence Florida, Inc. have prepared a Business Plan for a new company to commercialize Correlation Technology opportunities in the Recruitment Industry. The Business Plan analyzes the most valuable knowledge on recruitment industry and enterprise revenue drivers, examines challenges faced by the industry and enterprises alike, and provides evaluation of existing recruitment software solutions in a competitive landscape. The business case for a new and more appropriate software solution powered by Correlation Technology is definitively made. Also, preferred markets are identified and analyzed, and product and service expansions exhibit the potential for sustained growth. All conclusions are supported by our proprietary and in-depth research.

Distribution is Limited. Qualified parties, please contact Carl Wimmer at (702) 767-7001


Essays, Technical Presentations & Work Forms

Function Significance Map of a Correlation Technology Application [Image]

This diagram illustrates the relative significance of Vertical Market-Specific software components compared to Platform software components typical of software solutions built upon the Correlation Technology Platform.

Software Architecture of the Correlation Technology Platform [Image]

This diagram illustrates the software architecture of the Correlation Technology Platform, and how layers of market-sector-specific, customer-specific, and user-specific software are constructed on the CTP.

Essay: Comparison of Semantic Solutions to Correlation Technology Solutions

When enterprise or government face difficult, critical problems - intractable problems that simply must be dealt with - the solutions that are constructed in response to these problems are often non-optimal. Correlation Technology solutions can succeed where Massive Semantic Infrastructure, Subjective Statistical, or Brute Force solutions fail. This essay compares Massive Semantic Infrastructure solutions to Correlation Technology solutions.

The Correlation Technology Platform supports nearly any asymmetric level of service requirement.

The CTP provides simplified configuration using "role grid" assignment of computing resources - virtual or physical. For increasing numbers of active users, simply increase the number of servers dedicated to user sessions. For high volatility corpora such as a Twitter feed, allocate more resources to Discovery and Acquisition. In this illustration, a simplified thin client configuration example is diagrammed.



Patents

Patent No.
Patent Title
Knowledge Correlation Search Engine
Techniques for knowledge discovery by constructing knowledge correlations using concepts or terms CIP
Techniques for knowledge discovery by constructing knowledge correlations using concepts or terms
Techniques for creating computer generated notes
For Business Inquiries Contact:
Carl Wimmer

Mobile: (702) 767-7001
For Technical Inquiries Contact:
Mark Bobick

Mobile: (702) 882-5664
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The Knowledge Correlation Search Engine

The N-Dimensional Search Engine [2008]

This 2008 study of the market for Internet Search includes original research by Make Sence, Inc. supporting the finding that in 2008, up to 15% of all queries made to the then leading search engines were in fact N-Dimensional Queries. We also demonstrate that most of those queries were not handled well by existing techniques. In addition, our original research supported the hypothesis that the then current demand and latent demand for Search could be modeled using the same techniques applied to estimation of current and latent demand for transportation, called "induced travel", and projected that an effective means of handling N-Dimensional Queries (such as Correlation Technology) could grow Search traffic by an additional 15% - a market worth millions of dollars.

Technical White Paper: A Knowledge Correlation Search Engine [2008]

For the technically oriented reader, this brief paper describes the technical foundation of the Knowledge Correlation Search Engine - patented by Make Sence, Inc.

Visibility Magazine Article: The Under-served High Value Search Market [2008]

This article, which appeared in Visibility Magazine in June, 2008, discusses the market potential for the Knowledge Correlation Search Engine.


Enterprise Class Framework for Vertical Market Specialization

    What is Correlation Technology?

  • Synthesis of Search, Information Extraction, and Knowledge Discovery
  • Utilizes a “relaxed” discovery relevance criteria, but works well with all current forms of search
  • Exhaustive extraction of information from resources into unique knowledge fragments stored in schema-free InfoBase
  • Knowledge Discovery is delivered by means of two powerful, patented
    Knowledge CorrelationTM processes:
  • Connect the DotsTM finds all relationships within the data from a specified "origin" term, phrase, concept, or entity to a specified "destination" term, phrase, concept, or entity.
  • Free AssociationTM takes only an "origin" term, phrase, concept, or entity and constructs every connection from that "origin" to any "destination" term, phrase, concept, or entity that can be reached using the "corpus" data.
  • These operations can deliver novel results even without ontologies, taxonomies, lexicons, etc
  • Refinement and Presentation components deliver specialized solutions for any Vertical Market Sector-specific product implementation

    What are the Uses of Correlation Technology?

  • Anti-Money Laundering – model to n-degrees funds transfers among unrelated entities
  • Sarbannes Oxley Compliance – trace transactions through n-dimensional corporate artifacts
  • Bio-Pharma – reveal associations mined from acquisition of untrusted, non-domain specific resources as well as known, trusted corpora
  • Human Resources – ideal fitness for hire and workforce re-engineering implementations
  • Any business problem that currently relies upon brute-force matching, subjective statistical methods or massive semantic infrastructure is a target

    What is the Correlation Technology Platform Business Model?

  • Correlation Concepts is the USA-based research and development subsidiary of Make Sence, Inc., which is leading the world-wide commercialization of Correlation Technology
  • Make Sence, Inc. will form partnerships, joint ventures, or license the Correlation Technology Platform to existing players in each vertical market
  • Working with experts from Correlation Concepts (located in Melbourne, Florida), Make Sence partners' domain experts will develop their own proprietary vertical market specific software architecture layer that will function on top of the Correlation Technology Enterprise Platform
  • With the power of Correlation Technology-based services added to their existing capabilities, our partners will acquire marketshare, a sustainable competitive advantage, and new sources of revenue and profits


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